LINE FRIENDS Corporation

LINE FRIENDS was born in 2011 as a sticker character for the mobile communication software "LINE". LINE FRIENDS characters, which bring joy to users with their friendly and empathetic images, transcend the background of mobile communication and allow us to get close to them in our daily lives. It has become a brand loved by people all over the world in a variety of fields such as more than 5,000 character products, animations, games, cafes, hotels and even theme parks.

LINE FRIENDS, which has successfully opened physical stores in New York, Tokyo, Shanghai, Beijing, Hong Kong, Bangkok, Seoul and other places, is an international cartoon character brand and creative studio. LINE FRIENDS has attracted attention as a unique cartoon character brand by launching various cooperative products with excellent international brands around the world and providing customers with special experiences unique to LINE FRIENDS.

LINE FRIENDS follows the trend of millennials and quickly communicates and exchanges with them through the global communication platform LINE and social media. Key opinion leaders (KOLs) and celebrities who lead fashion and beauty trends are crazy about LINE FRIENDS.

In 2015, in order to further enhance the value of the character brand and strengthen the professionalism of the character business, LINE FRIENDS Co., Ltd. was established. Please come and experience the various joys that LINE FRIENDS brings through new spaces, services and products that are presented on the world stage.