Lancia： Elegant City Cars

Lanxia Automobile, also known as Lanqiya, is an Italian car brand with a profound historical background. In 1906, racing driver Vincenzo Lancia founded the Lancia company in Turin. At the beginning of its entrepreneurship, Blue Flag Asia started in the field of racing, and its cars frequently won on the racetrack, establishing a glorious image for the brand. In 1922, the Lanqiya Lamboda sedan produced by Lanqiya was an important milestone in the history of automobile development. It first adopted technologies such as integrated body structure, independent front wheel suspension, load-bearing chassis, and all metal body, laying the foundation for the construction mode of modern sedans. After the death of Lan Qiya in 1937, his family was responsible for managing the company. After World War II, the company's situation continued to deteriorate and was acquired by an Italian entrepreneur in 1955, but the situation still did not improve. In 1969, Fiat acquired Lancia and since then, Lancia has focused on the production of high-end sedans and sports cars. In 2021, Blue Flag Asia transformed into a premium sub brand under Stellantis

Lanqiya has many innovations and breakthroughs in the field of automotive technology. In addition to the technological innovation of the Lambertia sedan in 1922, in 1948, the Blue Flag equipped its first 5-speed gearbox on its Series 3 Ardea models. In 1950, Blue Flag introduced the first mass-produced V6 engine on the Aurelia model and was also the first manufacturer to produce V4 engines

The design style of Blue Flag Asia is unique, with an elegant and noble style. The vehicle shape often showcases the artistic and exquisite sense of Italian car design, with smooth and charming lines that can reflect the elegance and quality pursued by the brand. Its models have always maintained a distinctive temperament and are regarded as one of the classic representatives of Italian car design

As a brand under the Fiat Group that specializes in high-end car models, Blue Flag Asia mainly targets consumers who have high requirements for car quality, comfort, and driving experience. Its products are relatively expensive and focus on creating a luxurious and comfortable driving environment. It has gained a high reputation in the European market and has long been an official car of the Italian government

Main vehicle models

Ypsilon: As one of the important models of the Blue Flag brand, Ypsilon is a small car that embodies the brand's high-end positioning and exquisite craftsmanship. It offers a variety of power options, including fuel and electric versions, integrating fashionable exterior design, comfortable interior configuration, and advanced technological elements. It is particularly popular in the Italian market and was the second best-selling car in Italy in 2019

The Blue Flag Asia Thesis: As a luxury sedan, the Thesis demonstrates a high level of design and configuration, from the selection of interior materials to the application of various high-tech configurations, all reflecting Blue Flag Asia's ultimate pursuit of luxury and comfort. When the car was released, it was also given as a gift to the Pope

Blue Flag Delta: The Delta model also holds an important position in Blue Flag's history, with excellent handling performance and unique design style. It is suitable for daily driving and can demonstrate strong power and agile handling response when needed. It is a representative compact sports sedan