Ranked first in audience engagement and community development | Disqus

We are the audience engagement platform behind the world's best conversations.

In the digital world where publishers are often treated unfairly, we provide tools to better attract, regulate, understand audiences, and profit from large-scale audiences.

From a startup company to the top ranked integrated technology platform for publishers

It all started with a conversation between two students from the University of California, Davis.

In the summer of 2007, undergraduate students Daniel Ha and Jason Yan founded Disqus, a Y Combinator startup company. The platform was officially launched on October 30, 2007. As of early March 2011, Disqus has raised $10 million in funding and is used by 75% of websites that include third-party comment or discussion systems. Now, hundreds of thousands of publishers use our audience engagement platform to drive compelling conversations on their websites.

We intentionally built Disqus slowly to provide all the features needed for future oriented businesses for publishers of different scales. We always adopt a free value-added financial model supported by advertising, and allow websites to upgrade to more powerful subscription plans to hide ads and unlock other features. Why? Because publishers should control their community building and revenue generating destiny.

After being acquired by Zeta Global in 2017, Disqus integrated with a powerful technology stack to help publishers further profit from their audience through direct supply partnerships, while prioritizing consumer privacy and security.

We help publishers develop their websites securely and on a large scale

As the world and digital landscape continue to change, Disqus is committed to helping publishers prepare for the future and protect their revenue potential. Our mission is rooted in helping publishers do the following four important things:

• Attract and understand their audience

We are in a highly interconnected consumer era, where all readers desire personalized engagement. For this, you need to learn more about them - their demographic data, interests, and preferences. Disqus enables you to use and grow your first party data in order to provide the right content, recognition, and incentives to attract users back to your website.

• Establish and develop their communities

The more you know about users, the more you can attract others like them. Our platform is built to support your growth and monetization strategies, whether by leveraging first party data, setting up subscriptions, or activating advertisements to increase the number of registered and authenticated users.

• Inspire and encourage safe, civilized, and high-quality dialogue

Everyone has different opinions on what brand safety is. We help you implement comment moderation tools in an appropriate way so that you allow conversations that align with your website's specific brand and values. In addition, we can determine whether a comment is suitable for your website through AI driven methods without manually reading it.

• Keep the conversation where it belongs - on-site and outside of social media

We provide publishers with the insights they need to follow their website. Whether it's understanding which content performs best or how many comments a single user leaves on an article or post, we will provide you with data to optimize your content strategy, thereby increasing traffic and engagement.