NetEase Youdao Card - Fun Play, Fun Learning, Fun Creation

Youdao Card Platform - a professional children's programming enlightenment learning platform under NetEase. Including children's programming creation community, online premium courses by renowned teachers, and software and hardware cross teaching mode. Intended to provide high-quality STEAM education for Chinese children and cultivate future civic leaders for the world.

Youdao Card was incubated by NetEase in 2016, publicly tested in 2017, and officially launched on October 10, 2018. The name "Kada" comes from the sound of two building blocks together. The brand proposition of Youdao Kada is "fun to play, fun to learn, and fun to create", allowing children to enjoy the joy of creation through learning.

From 2018 to 2021, Kada has successively launched AI courses in programming, Go, Lego building, science and other quality related fields, providing high-quality online quality education resources for hundreds of thousands of users.

In 2022, Youdao Card Platform will be officially upgraded to a children's AI quality content platform, covering five high-quality system courses: Go, Chess, Programming, Lego Building, and Scientific Experiment. The quality AI course, which originally cost thousands of yuan per course, now adopts a membership subscription system, allowing users to learn multiple courses for only a few hundred yuan per year. Users can expand their interests and talents in various directions at low cost, and improve their children's comprehensive literacy.