Transportation technology and innovation will change a better future - ITS America

The Intelligent Transportation Society of America (ITS America) was founded in 1991 and is the largest organization in the United States dedicated to advancing research, development, and deployment of intelligent transportation systems to improve the country's ground transportation system.

In the early 1990s, the United States was in a period of global technological revolution. With the completion of the federal interstate highway system infrastructure, people began to seek technological means to improve transportation. At the same time, the peace dividend brought by the end of the Cold War promoted significant growth in industries, transportation, and other fields. The staunch advocates of intelligent transportation called "intelligent vehicle highway system (IVHS)" In 1991, the concept of multimodal transportation was introduced into transportation policy discussions. The US federal government transformed IVHS from a project into an industry organization dedicated to the long-term development of intelligent transportation, namely IVHS America, now known as the Intelligent Transportation Society of America. That same year, then US President Bush signed the Multimodal Ground Transportation Efficiency Act, which legally shifted the focus of US transportation development from infrastructure to operations and encouraged the development and application of ITS advanced technology

Main functions

Policy advocacy: As a representative of the intelligent transportation industry in national discussions in the United States, we collaborate with members of Congress, the U.S. Department of Transportation, and other government entities to promote the development and implementation of policies that are conducive to the development of intelligent transportation. We provide recommendations for solutions to transportation problems, such as accelerating the deployment of technological solutions and developing new innovative technologies to meet future needs

Technical Support: With its professional technical personnel, we provide technical support and services in the fields of transportation and traffic engineering, intelligent transportation systems, traffic management centers, telecommunications, remote information processing, transportation, statistical analysis, and international standards to members and customers, further promoting research, development, and innovation in the global intelligent transportation industry

Industry Exchange: By organizing annual conferences, world conferences, and other events, we provide a platform for transportation experts from government, private enterprises, and academia to discuss relevant transportation issues, promote knowledge sharing, and foster collaborative development

Promotion: Through promotional plans, raise awareness among consumers, legislators, and media about the value of intelligent transportation, promote the widespread application of technological solutions in personnel and cargo transportation, and advance the popularization of intelligent transportation technology