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Zhengzhou Shengda College of Economics, Trade and Management

Zhengzhou Shengda College of Economics, Trade and Management

Zhengzhou Shengda College of Economics, Trade and Management was founded in 1993 by Dr. Wang Guangya, a Taiwanese educator from Henan Province, in cooperation with Zhengzhou University. In April 2011, it was approved by the Ministry of Education of China to become an independent private undergraduate school with economics and management as the main disciplines, and coordinated development of multiple disciplines such as engineering, literature, law, education, and art. It currently has 45 undergraduate majors and 20 junior college majors, with more than 30,000 full-time students, including more than 26,000 undergraduates.

The school has always adhered to the leadership of the Party, adhered to the socialist direction of running schools, adhered to public welfare and non-profit education, adhered to application-oriented education, and served the local economic and social development. In 2019, it successfully passed the undergraduate teaching work qualification evaluation of the Ministry of Education and was called "a university with culture, soul and characteristics" by experts. It was awarded the titles of "Henan Civilized Campus", "Henan Safe Campus", "Henan Excellent Private School", "Henan Model School for Rule of Law in Schools", "Henan Top Ten Advanced Units of the Third "Great Beauty Academic Workers"", "Henan University Student Innovation and Entrepreneurship Practice Demonstration Base", "Henan Modern School System Construction Pilot Unit", "Henan Education Media Integration Construction Pilot Unit", "Ministry of Education Scientific Work Ability Training Demonstration Base", "National Universal Reading Demonstration Base" and other titles.

Demand-oriented, optimize disciplines and majors. The school closely focuses on the needs of local economic and social development, continuously strengthens the construction of disciplines and majors, and creates 8 application professional clusters such as big data accounting, e-commerce, digital finance, intelligent technology, cultural creativity, and service management; strengthens cooperation with the government, industry and enterprises, promotes the integration of industry and education, and builds Yuantong Science Work Institute, Rural Revitalization E-commerce College and Digital Accounting, Yunda Big Data and other 7 industrial colleges; there are 5 key disciplines in Henan Province, 4 first-class undergraduate professional construction sites in Henan Province, 14 brand majors and construction funding projects for private universities in Henan Province, and 8 special professional construction sites and professional comprehensive reform pilot projects in Henan Province, which effectively improves the fit and contribution of the school's professional construction to local economic and social development.

Serving teachers and students and building first-class conditions. The school follows the "five good principles of running a school", adheres to the "best resources to serve teachers and students", strengthens the construction of school conditions, and creates first-class learning and living conditions for teachers and students. There are two campuses in Longhu and Dengfeng, covering an area of ​​more than 2,200 acres and a building area of ​​nearly 600,000 square meters; the total value of teaching and scientific research equipment is 137 million yuan; there are 17 experimental training teaching centers, 2 Henan Provincial Experimental Teaching Demonstration Centers, and 2 Henan Provincial Virtual Simulation Experimental Teaching Projects; the library has a collection of more than 2.63 million paper documents and more than 950,000 electronic books; it has a high-speed, safe, stable, wired and wireless integrated network environment, and has built a highly integrated intelligent service platform. It is the "Henan Higher Education Digital Campus Demonstration Project Construction Unit".

Talents strengthen the school and build a first-class team. The school always regards teachers as the first resource, adheres to the strategy of "strengthening the school with talents", implements the "teacher quality improvement project", strengthens the cultivation and training of discipline leaders, young teachers and "dual-qualified and dual-capable" teachers, establishes the "Shufang Teacher Ethics Award" (a prize of 10,000 yuan), and strives to build a "sufficient number, good structure, high quality, and low loss" teaching staff. There are more than 1,700 full-time teachers, nearly 70% of which are self-owned teachers, 44% of which are teachers with senior professional titles; 79% of teachers have master's and doctoral degrees; 35% of "dual-qualified" teachers, nearly 50 national and provincial excellent teachers, academic and technical leaders, and backbone teachers, and 7 teaching and research sections have been rated as provincial excellent grassroots teaching organizations.

Establish morality and cultivate people, and cultivate new people of the times. At the beginning of the school, the founder Dr. Wang Guangya proposed the school-running philosophy of "ethics, innovation, quality, and performance", the Shengda spirit of "patriotism, love for the school, tranquility and love for learning, courtesy and cleanliness", and the Shengda school motto of "diligence, simplicity, and self-reliance", requiring students to have the "three-eating" spirit of enduring hardships, losses, and anger, and the "three-observance" consciousness of punctuality, trustworthiness, and law-abidingness. The school always bears in mind the mission of educating people for the party and cultivating talents for the country, insists on cultivating people with morality and educating people with culture, vigorously cultivates and practices the core values ​​of socialism, and continuously deepens the "three major educations" of patriotic education, labor education, and ethical education, and continuously implements the "three major competitions" of order etiquette, civilized dormitories, and clean students, focusing on strengthening the "three-party education" of teaching and educating people, serving and educating people, and environmental education, and improving the "three-dimensional education" system of all staff, the whole process, and all aspects, so as to cultivate students' feelings for their country and cultivate their thinking

Quality-based school, strengthen connotation construction. The school has always adhered to the teaching center position, innovated the talent training model, strengthened curriculum construction, deepened classroom teaching reform, built and continuously improved the teaching quality monitoring system, and improved the quality of applied talent training. It has built 3 first-class courses in Henan Province, 7 boutique online open courses, and 6 excellent courses for undergraduate online teaching. There are 8 research and practice projects on education and teaching reform in Henan Province, one of which won the first prize of Henan Province's excellent teaching achievements; students have won 231 national awards in subject competitions, and 8 innovation and entrepreneurship training projects have been approved for national projects. More than 300 students have passed the CPA examination.

Strengthen the school through scientific research and serve social development. Focusing on the scientific research work ideas of "based on the cultivation of applied talents, based on the construction of applied disciplines, and based on serving local economic development", the school has strengthened the construction of scientific research platforms, strengthened applied scientific research, and deepened industry-university-research-use. In the past five years, it has been approved for 2 national social science fund projects, 2 humanities and social science projects of the Ministry of Education, 18 collaborative education projects of industry-university-research cooperation, 69 provincial projects, and 44 horizontal projects; published more than 500 core journal papers and published more than 70 books. The school was awarded the title of "Advanced Unit for Implementing the Philosophy and Social Science Prosperity Plan in Henan Province", "Advanced Unit for Popularizing Social Sciences in Henan Province", and "Excellent Research Unit of Henan Provincial Federation of Social Sciences".

Open education and promote foreign exchanges. The school adheres to open education and has established inter-school cooperation with nearly 30 universities in the United States, Britain, Ireland, Germany, Canada and other countries and 6 universities in Taiwan. It actively expands various projects such as joint training, exchange students, short-term visiting studies, summer research, international competitions, etc., and constantly enriches students' overseas visiting experience. The joint training doctoral program with universities in the Philippines and Malaysia, and the e-commerce vocational education project in cooperation with Dundalk Institute of Technology in Ireland; pay attention to academic and cultural exchanges across the Taiwan Strait, hold cross-strait academic conferences such as the International Trade Finance Practice Teaching Seminar many times, and organize cross-strait college student exchange activities such as "Confucius's Footsteps" and "Taiwanese College Students' Central Plains Cultural Tour", which is known as "a model of Henan-Taiwan exchanges".

The school has always adhered to the purpose of serving students' growth and development, attaching importance to the cultivation of innovative spirit and entrepreneurial employment ability. The employment quality of graduates has been improved year by year, and the employment rate is 10 percentage points higher than the average of colleges and universities in Henan Province. The school's reputation is growing, and this year's undergraduate freshman registration rate reached 98%. The school has sent more than 90,000 graduates to the society and cultivated a large number of outstanding talents who have achieved academic success, work success, and innovation success. They are distributed in all walks of life across the country and are generally well received by employers. Li Xinyan, a senior coordinator of the Office of the Secretary-General of the United Nations, and Wang Nan, a soldier of the Wang Jie class, who were received by President Xi Jinping, Kang Yemao, an entrepreneur who was received by Premier Li Keqiang, Feng Xie, a special post teacher who died heroically for bravely rescuing students who fell into the water, and one of the "Top Ten Education News Figures in Henan Province" (recognized as a martyr by the Ministry of Civil Affairs), Shen Li, chairman of Zhengzhou Airport Economic Zone Construction Investment Company, and Li Fang, a professor at Peking University, and other outstanding alumni.

With lofty ambitions, we will open a new situation and forge ahead in the "14th Five-Year Plan". The school will be guided by Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era, fully implement the Party's education policy, deepen reform and innovation, build an education system that comprehensively cultivates morality, intelligence, physical fitness, aesthetics and labor, and a high-level applied talent training system, enhance the university's governance capabilities, promote the school's characteristic development, innovative development and high-quality development, and strive to build a high-level applied private university where teachers grow, students become talents, parents are satisfied, and the society is praised, and make new contributions to the realization of the "Chinese Dream" of the great rejuvenation of the Chinese nation!

(Data as of March 31, 2021)

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