CBNData - First Financial Business Data Center

CBNData (First Financial Business Data Center) is affiliated with Shanghai Culture, Broadcasting, Film and Television Group (SMG) and is a new consumer industry research and communication service organization under Yinfinity (Yingfan Technology). It is committed to insight into the development trends of the consumer industry, helping to sustainably increase brand influence and improve operational decision-making efficiency.

CBNData is based on domain databases, digital media matrices, and consumer brand databases, focusing on three research directions: new consumption, new circles, and new methods. It provides industry research, data accumulation, information aggregation, marketing communication, and commercial public relations products and services to brand enterprises, and helps build, disseminate, and break through brand influence from multiple perspectives.

CBNData's research field has covered beauty, food, clothing, maternal and child, pet, celebrity and influencer marketing, etc. Currently, it has a leading new consumer information portal in China - CBNData Consumer Station, which accurately radiates millions of industry users.